Ghana’s leading Telecoms Company MTN has announced it is offering a new data access bundle targeted at users of social media platforms Facebook, Twitter and WhatsApp. Dubbed “Social Bundle,” the new service costs GH₵5 per month and offers customers a data bundle of up to 400 MB to access the three most popular social media platforms.
Explaining the rationale for introduction of Social Bundle, MTN Chief Marketing Officer Rahul De stated that MTN is seeking to brighten the lives of its customers by limiting the cost of data access required for use of social media platforms such as Facebook, Twitter and WhatsApp. MTN customers purchasing Social Bundle would be able to access the social media platforms at lower than normal data charges.
“Social media is now a powerful tool in Ghana and MTN is eager to give customers value for their money by providing affordable data access that allows them to freely connect with family and friends. The new GH₵5 Social Bundle seeks to do this by offering customers value-priced data access for 30 days.”
MTN customers can purchase Social Bundle by dialling *138*1# on their mobile phones and following the “Social Bundle” prompts.
An MTN customer whose view was sampled said, “We are relieved to know there is a lower priced data access option for using social media. This unlimited bundle actually feels better and makes life easier. This is a great relief.”